Grants Open March 1st, 2025 

PRESCOTT, AZ (February 24, 2025) –  The Prescott Tourism Office (Experience Prescott) will be accepting applications for Tourism Grants, formerly called TAC and PAAHC Grants, Saturday, March 1st through Friday, April 4th, 2025 at 5 p.m.

Tourism Grants are designed to assist registered non-profit organizations hosting events in Prescott between July 1, 2025, and June 30, 2026.  The goal of the grant is to encourage event marketing outside of the Prescott area, to encourage overnight visitation.

Tourism Grants are funded by the City’s Transient Occupancy (Bed Tax). Events are eligible for up to $5,000, depending on their rating, and how many organizations successfully apply. The grant is available only to Prescott registered non-profit organizations.

Here are important dates for the grant process:

The grant program opens on Saturday, March 1st, 2024. Applications will be available online at www.experienceprescott.com.
From the Home page, click on the Office of Tourism link at the top.

• There will be an optional information meeting for applicants on Thursday, March 6th, 2025 at 3 p.m. at the Prescott City Hall Council Chambers, located at 201 N. Montezuma St., third floor. While this meeting is not mandatory, attendance is strongly encouraged, especially for first time applicants.
• Grant applications are due no later than Friday, April 4th, 2025 at 5 p.m.

Past applicants and new applicants are welcome to apply for the grants.  If there are grant applicants or new organizations who are thinking about coordinating new events, they are encouraged to come to the March 6 meeting to learn more.  Attendance at this meeting is not required for an organization to successfully apply for a grant.

All grant materials including the application, a guidebook and other resources will be available on the official website ExperiencePrescott.com by March 1st.  For more information please contact the Tourism Office.  Email: hello@experienceprescott.com